This Diwali, Haldiram’s, one of the world’s most iconic Indian food brands – is doing something refreshingly local. From 10th to 19th October, the company will host a vibrant stall right outside its UK factory in Southall, inviting the community to celebrate the Festival of Lights with flavour, tradition, and a personal touch.

Haldiram’s is offering freshly made Indian sweets, prepared on-site and sold in a customisable, mix-and-match format. Visitors can choose their favourites and purchase by weight, a flexible alternative to pre-packed boxes, perfect for gifting or indulging.

Alongside sweets, the stall will also feature a selection of namkeen (savoury snacks) and frozen products, giving visitors a broader taste of Haldiram’s signature range.

From motichoor laddoo and kaju katli to seasonal specials, the stall showcases the rich variety and authenticity that has made Haldiram’s a household name across continents. Whether you’re a trade partner, a local resident, or simply passing by, this is a rare chance to experience the brand’s heritage in a truly personal way.

“We’re proud to bring the joy of Diwali directly to our doorstep,” says Rhea Agarwal, Director of Business Development UK & Europe at Haldiram’s. “As a global brand, it’s important for us to stay connected to our roots and our community. We’re very excited to welcome everyone to our doorstep – to celebrate tradition, share fresh flavours, and make the festive season feel truly special, right here in Southall.”

Come and celebrate Diwali with us at: 
Haldiram’s UK Factory, Unit 9C, Beaver Industrial Park, Brent Road, Southall, UB2 5FB 
Open daily from 10th to 19th October, 10am – 10pm. Let the festivities begin!