Following FATSO’s recent launch into Waitrose, the chunky dark chocolate brand has now secured a full-range listing in Whole Foods Market across London.
All six FATSO bars are now available in all Whole Foods Market stores across the capital, including the new stores opening this summer, taking the total estate to 12 stores.
The full FATSO range includes:
Morn’n Glory
Nan’s Stash
Home Run
King’s Ransom
Sweet Tart
Drunk’n Monkey
FATSO has built a cult following through more than 450 premium independent retailers, cafés and hotels, with the recent Waitrose launch marking the brand’s first grocery listing. Made using ethically sourced Colombian dark chocolate through a partnership with Luker Chocolate, FATSO is known for its chunky bars, bold flavour combinations and playful brand personality.
Whole Foods Market is recognised globally for its focus on high-quality, responsibly sourced products and natural and organic food retail. Karine Lachapelle, category merchant, grocery at Whole Foods Market, commented: “We are absolutely thrilled to announce the launch of FATSO at Whole Foods Market. Partnering with a brand whose mission around quality and sustainability so closely aligns with our own feels like a perfect fit. FATSO will bring a new wave of excitement to the chocolate range, and we can’t wait for Whole Foods customers to experience it.”
Ella McKay, co-founder of FATSO, added: “Launching the full FATSO range into Whole Foods Market is a hugely exciting moment for us. Whole Foods has such strong credibility for quality, sourcing and discovery, so it feels like a very natural fit for the brand and another important step in our retail growth.”
